General Information and History
Midwest Dairy Association™ represents more than 9,500 dairy farm families to 38 million consumers across 10 Midwestern states. We work on behalf of dairy farmers to increase dairy sales, foster innovation and inspire consumer confidence in dairy products and practices.
Funding and Governance
Dairy farmers in the Midwest invest 15 cents for every 100 pounds of milk they sell. Midwest Dairy Association receives 10 cents of this mandatory funding for regional programs. The remaining five cents goes to the National Dairy Board (NDB) to fund national promotional, research and export programs.
Dairy Promotion Update
Highlights in this issue: Nebraska Becomes Division of Midwest Dairy; 60-Minute Subjects Sessions; Speaking Out for Dairy; In Our Ten States.
Highlights in this report: The Best Ideas to Grow Dairy Consumption; Social Media; Product Innovation; Research Center; People Behind the Product; Developing a Retail Academy; Dairy's NFL Partnership; Foodservice Launches; Dairy Makes Sense; Fuel Up to Play 60.